Does Automatic Blogging Make Sense?

On the surface at least, the idea of automating some or all of your blogging activity makes sense. After all, you've told the autoblogging software what to look for. It's a computer program and can presumably obey orders. What could possibly go wrong?

Actually, quite a lot.

Whether it uses RSS feeds - possibly the original form of autoblogging that's been built into platforms like WordPress and Google's Blogspot - to gather information or a different technique, the principle is the same:

Look for words that match the pattern you've set and, if it finds them, return the results. Possibly with some kind of quality scoring built in.

The software then posts the results to your website. Either in the form of individual posts or with something a bit like the tickertape that scrolls across the bottom of the rolling television news.

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If the posts are transient and are displayed inside a small framed area on your site, there's a good chance that they'll only be seen by visitors to your site as the search engines stuggle to index that kind of content.

If, instead, the software creates a post on your site then that's where the trouble can begin.

Humans are mostly good at spotting something that's out of place.

Computers are usually surprisingly dumb when asked to do the same kind of thing.

It's only recently that a computer has beaten a human at chess and that took a lot of processing power. Modern chess software runs through around 8 million possible positions per second - a lot more than any autoblogging software you're likely to purchase - and that's just to play a game of chess. Which is a complicated game but ultimately finite.

Language - which is what autoblogging software is trying to understand - is near enough infinite.

So it has to take shortcuts.

It's those shortcuts that provide results that wouldn't pass a second or two of human intervention.

Just for fun, do a search on Google.

Instead of adding a word or two to your search, do what very few people in the world ever do: click onto page 2 of the results. Then pages 3, 4 and 5.

Take a look at the search results on that 5th page.

Google has millions of results to choose from and allegedly shows the best first.

You're only 50 results into the pile of thousands it could show you, so they should still be pretty good.

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But if you examine the results you've been given, chances are that they are far from impressive.

But any autoblogging software you're offered will have a fraction of the budget that Google has at its disposal.

And it will be being asked to delve much further into wherever it draws its results than the 50 that have almost certainly proven pretty bad with Google.

In a nutshell, that's why the results you get from autoblogging don't make sense on any logical level,

There aren't enough decent results to feed an autoblogs insatiable appetite for days or weeks let alone months or years.

So you end up with page after page of irrelevant nonsense which serves no purpose and won't get visitors to your site because they're real humans and know trash when they see it!

If you'd like, you can watch a video about whether auto blogging works or you can take a look at the post I've written that examines auto blogging in the real world.